The Kōwhaiwhai pattern beach towel laid out flat on a plain white background, showing the symmetry and bold contrast of the artwork.
A person standing on a sun-drenched beach holding the Maori beach towel open to display the full, intricate Kōwhaiwhai design.
The Maori patterned towel folded and draped over a wooden stool, highlighting its soft fabric texture and generous size.
A folded Kōwhaiwhai towel draped over the edge of a white bathtub, showcasing its versatility as both a beach and home accessory.

Toa Bone

Kōwhaiwhai Pattern Maori Beach Towel 76x152cm

Regular price $49.00 USD

A generously sized 76cm x 152cm Maori beach towel featuring a bold, traditional Kōwhaiwhai rafter pattern. Crafted from a soft cotton-polyester blend with a high-absorbent terry reverse, this towel serves as a functional piece of art representing the rhythms of the natural world and ancestral lineage (Whakapapa).

This beach towel showcases the Kōwhaiwhai, a traditional Maori art form historically used to decorate the rafters of meeting houses (Wharenui). These flowing, repetitive patterns aren't just decorative; they tell the story of the environment, mimicking the curves of the ocean waves and the growth of the forest. By bringing these sacred designs into a modern setting, the towel celebrates the connection between the physical world and spiritual history. Made with a 52% cotton and 48% polyester blend, it offers a soft surface for lounging while the water-absorbent back ensures you dry off quickly after a swim in the moana (sea).